It seems like three consecutive playoff appearances and a valiant effort against San Antonio despite a depleted roster was not enough for Dave Joerger.
The head coach has been fired by the Memphis Grizzlies just 13 days after the franchise were swept in the opening round of the playoffs by the Spurs.
Chris Wallace, the general manager of the organisation, said in a statement that change was needed to "foster the strong culture required to achieve sustainable, long-term success."
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Joerger joined the Grizzlies in 2007 as an assistant and was promoted to head coach six years later following the departure of Lionel Hollins.
His regular season record stood at 147-99 in his 246 games as the Grizzlies finished seventh in 2014 and 16, and fifth in 2015.
Memphis reached the Conference Semi-Finals last season but fell at the first hurdle twice as Joerger left the organisation with a playoff record of 9-13.
Having been without Marc Gasol and Mike Conley for prolonged periods of the season, the former head coach was praised for his efforts in getting Memphis to the playoffs.
The rough campaign had obviously taken its toll on Joerger, who burst into tears during his game four press conference as he explained how proud he was of every single player.
The Grizzlies used an NBA-record 28 different players during 2015-16 as they finished with a 42-40 record.