For almost two decades, John Cena has been at the fulcrum of the WWE. From leading events in the squared circle and being the face of the franchise away from the ring, the 15-time WWE champion has been relied upon on a near daily basis by the company.
With a burgeoning career in the movie business, too, it really feels like there aren't enough hours in the day for Cena to fulfil all of his obligations s he burns the candle at both ends.
According to reports today, though, Cena's relentless schedule could be about to become a little less hectic, as the WWE look to implement a new policy regarding the man who can still lay claim to being the face of the business.
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CageSide Seats are reporting speculation that Cena is set to be appearing at a lot fewer house shows moving forward, whilst the WWE are also expected to leave him off a lot of their touring rosters in the months to come.
Rather than any admission that Cena's time at the top has come to the end, this appears to be an attempt to prolong the veteran Superstar's career.
Keeping him off house shows and foreign tours - when he's previously worked them as much as possible - will, theoretically, mean the 39-year-old will be fresher when it comes to competing in WWE TV feuds and pay-per-views.
Nevertheless, the decision, should it be implemented, would mark a big change in John Cena's WWE career. In effect, it would see him move more towards the part-time schedules currently afforded to the likes of Brock Lesnar.
While it may mean some disappointed WWE fans when live events roll into their town and Cena isn't wrestling, if it means the Superstar can continue at the top of his game for longer then the WWE can't really be criticised too much.
Remember, we're talking about a guy here who returned from shoulder surgery a good three-or-four months ahead of schedule. His body does need rest at some point.