Piers Morgan is at the centre of a Twitter storm - again.
The TV personality and renowned Arsenal fan is never shy to express how he feels on social media, often landing himself in hot water as a result.
It's a reasonable argument to make that Morgan is one of the most hated figures amongst football fans.
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Well, he's been up to his usual tricks by aiming the following tweet at the Wales national team, after Chris Coleman's men paraded the streets of Cardiff to celebrate reaching the Euro 2016 semi-finals:
"The Wales football team do realise they didn't even make the #Euros2016 final, right? Slightly OTT celebrations, in my humble opinion."
Predictably, Morgan's controversial words have infuriated a number of Wales fans. Here's some of the best responses.
TWITTER SLAMS MORGAN
In a nutshell, Morgan's opinion is a very unpopular one - and so it should be.
Despite losing to Cristiano Ronaldo's Portugal in the semi-finals on Wednesday night, no one expected Wales to progress past the group stages, let alone finish top and beat Northern Ireland and Belgium en route to the last four.
Gareth Bale and co. were outstanding and deserve every bit of praise they receieve on the back of a fantastic tournament.
Qualifying for the 2018 World Cup is now the (realistic) target for Wales after proving they can mix it with Europe's finest.
In Bale and Aaron Ramsey, they have two special players capable of spearheading a new era of Welsh football.