Arsene Wenger has come under a huge amount of pressure this summer from a large section of Arsenal fans who are desperate to see their team sign a new, proven goalscorer.
The man most heavily linked to fill that role at The Emirates has been Napoli striker Gonzalo Higuain, with current Arsenal striker Olivier Giroud having been touted as a potential makeweight in any such deal.
Indeed, at the end of last week reports claimed that the Frenchman's agent, Michael Manuello, had talked up the idea of Giroud plying his trade in Naples. Today, however, Manuello has rejected the idea his client is close to leaving Arsenal and claimed any such speculation is completely false.
SIGN UP NOW
Want to become a GMS writer? Sign up now and submit a 250 word test article: http://gms.to/haveyoursay4
"Everything I’ve read on Giroud is not true," he said, in comments reported by The Daily Mirror on Tuesday. "I personally have only said that if Arsenal want to sell him, then we will see.
"I do not know where [the Napoli story] came from...We never talked to them and there are no other people appointed over me that can do this. We need to clarify this."
Giroud was Arsenal's top scorer last season with 24 goals and averaged just over a goal every other game, but the 29-year-old has often been used as a scapegoat by Gunners fans throughout his career in English football due to a perceived lack of consistency.
As such, the idea of Higuain - a man with 36 goals in 35 Serie A games last season - arriving from Napoli to replace him is something that a lot of Arsenal fans would applaud.
In the eyes of Giroud's agent, however, Arsenal would be more suited to having both the Frenchman and the Argentinian striker to choose from:
"You always need two strikers, [injured Danny] Welbeck is out for nine months unfortunately," Manuello said.
"And it’s quite normal. If you play in a great team, it is natural that we could face strong competition.”
The status of Arsenal's pursuit of Higuain changes on a near daily basis. However, with Napoli believed to be seeking in the region of 80 million Euros, it would be easier for the north London club to get their man if they were able to offer Napoli an international striker as part of the deal.
Only time will tell just where Giroud and Higuain end up playing their football when the 2016/17 campaign kicks off. What is clear, though, is that whoever does lead the line at The Emirates will do so with a lot of pressure on their shoulders after another summer of speculation.
Arsenal fans: Who do you want to see start up front this season? Have your say in the comments below...