Stephen Curry may be the back-to-back Most Valuable Player, but his season did not end on the best note.
Not only did the point guard take a lot of the criticism for the Golden State Warriors blowing a 3-1 lead in the Finals, he was also roasted on social media for his new Under Armour sneakers.
The 28-year-old is the face of the brand and they have a master plan in place to use his image to break the stranglehold Jordan has in the NBA, however, the much-anticipated Curry 2s were not what many had expected.
Under Armour prides themselves on being a performance focused company and the new iteration of Curry's signature deal was based more on performance than the image, but they really were something.
'Dad shoes' was the phrase often used to describe the kicks, and a recent video from GQ showed that dads did, in fact, like the Curry 2s.
His new Golden State Warriors teammate Kevin Durant, who is signed to Nike, spoke about Curry's kicks and admitted they were great, saying: "They were bad. They were bad."
However, Durant is in no position to talk, back in March he wore orange sneakers with socks at almost knee height. Twitter wasn't going to let him get away with it.