Two games in, and the problems are already piling up for West Ham.
The opening day trip to Manchester United resulted in a humiliating 4-0 thrashing and their fortunes didn't improve against Southampton.
Having come back from 2-0 down to equalise, they were denied a point as a Charlie Austin penalty made it 3-2 in the 93rd minute.
At first glance, it looked as if the club had done some decent business over the summer, but that narrative is now being called into question.
New boy Marko Arnautovic hit the headlines for all the wrong reasons. The Austria international was sent off for a blatant elbow and apologised to the fans after the game.
And Joe Hart has conceded seven goals in his last two matches, with many of his old weaknesses still being evident in his game.
The major positive to take away from St Mary's was Javier Hernandez's brace. It's hard to remember the last time West Ham signed a striker who was any good - well, one that actually played regularly anyway.
Sadly, it's Slaven Bilic who will take much of the flak for the poor form which has left the Hammers bottom of the Premier League table, but as far as the fans are concerned, the owners share that responsibility.
Gold savages three players
In the wake of the defeat, one angry supporter tweeted co-owner David Gold with a fair concern about West Ham's transfers, probably not expecting a response.
"You spent nearly £40m on Snodgrass Ayew and Fonte...how do you sleep at night?" he wrote.
Rather than overlook the tweet, he responded:
"I don't. DG [David Gold]."
All of Robert Snodgrass, Andre Ayew, and Jose Fonte are still at the club, which is going to make things very awkward if they bump into him on Monday morning.
Snodgrass was told this week that he is free to leave east London, despite having only been signed in January. Surely that sums up a worrying lack of vision from the board.
This isn't the first time one of the West Ham co-owners has risked the wrath of their players. When they sealed the loan signing of Hart from Manchester City, David Sullivan described him as the best goalkeeper he has worked with - much to the irritation of previous number one Adrian.
It's no wonder the fans are so keen to vent their fury. Since 2010, West Ham have signed 31 strikers. 20 of them have failed to score more than three goals.
Unless they can get a positive result away to Newcastle in their next Premier League game, the ill feeling is only going to continue.
What do you make of West Ham's problems? Have your say in the comments.
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