Anthony Joshua has had a wonderful year - definitely the best of his career so far - and it has shown no signs of slowing down.
After defeating Wladimir Klitschko in April, defending his IBF title and claiming both the WBA and IBO titles, Joshua is officially a unified world heavyweight champion of the world.
Being involved in arguably the greatest heavyweight clash in the last 15 years, and retiring the great Klitschko, is going to turn quite the number of heads.
In this instance, it appears he has turned the heads of the general public.
His ever-growing influence on British boxing and his ever so grounded lifestyle outside of the ring has seen him take his place as a clear front-runner for the prestigious BBC Sports Personality of the Year award.
The SPOTY award is not typically associated with the fighting industry, with boxers tending to resort to trash-talk and belittling their opponents.
Joshua is an exception to the rule in this department. The 28-year-old who still lives with his mum in a former council flat in his hometown, Watford, has done a serious amount of charitable work behind the scenes.
When speaking to the Daily Mail, Joshua had this to say: "The most extravagant thing I do is help people. There's no charity I'm affiliated to but I do a lot first-hand.
"I'm helping a lot of families who are doing much better than they were a year or two ago. I think that's the best thing about me."
These comments and being involved in campaigns - such as a campaign to reduce knife crime in the UK - are constant reminders of what a classy professional Joshua is.
In recent years, it is athletics who boast the most winners for this prestigious award, which is highlighted in the below infographic.
Up against the likes of Sir Mo Farah, Chris Froome, and Lewis Hamilton, Joshua will have some serious competition for the award, but if he was to win and become just the fifth boxer to win the award, few would say he did not deserve it.
The award would be the cherry on the 2017 cake for the undefeated Anthony Joshua - however he will have to wait until December 17, where the winner will be announced in the Liverpool Echo Arena.
Andy Murray is the most decorated winner of the award, but Joshua will fancy his chances this year.
Joshua faces Carlos Takam on Saturday night in Cardiff, having initially prepared to fight the much rangier Kubrat Pulev.
Pulev pulled out through injury and the veteran French boxer stepped in to replace him.