Anthony Joshua almost broke Twitter with his savage post about Tyson Fury on Thursday morning.
The 28-year-old, who retained his world heavyweight titles by defeating Carlos Takam last month, finally snapped following days of being antagonised by his fellow Brit on social media and via the press.
Within the space of 30 minutes, Joshua had sent tweets to Joseph Parker, Deontay Wilder and Fury - and all of them racked up some serious engagement in terms of retweets and likes.
Just a couple of days earlier, Joshua told iFL TV that he wasn’t in the business of involving himself in spats on social media.
But every person has a breaking point and AJ is only human. That he finally cracked did come as a surprise given how cool, calm and collected he always appears - but you can understand why he lost his patience.
Joshua’s promoter, Eddie Hearn, told iFL TV later on Thursday the reason he thinks the tweets were sent.
“I think Anthony just got a little bit p***** off that people are making him out to be running from fights that he hasn’t even discussed,” he commented. “We’ve had no offers or approaches, so what he’s saying is ‘listen, I’m here, I’m ready to fight Wilder, I’m ready to fight Parker, I’m ready to fight Fury but don’t call me out without any substance’.”
Hearn made an excellent point about Joshua's tweets
Hearn then made an excellent point about the levels of engagement on each tweet.
He believes the fact Joshua’s tweet to Fury went viral indicates this is the fight the public want to see above all others.
“He sent three tweets out. This might be boring to some people, but to me it’s science,” Hearn said.
“So, he tweets Joseph Parker. He tweets Deontay Wilder. And then he tweets Tyson Fury.
“When you look at [the engagement], I think it’s quite telling really.
“So, the first tweet goes out to Joseph Parker. ‘.@joeboxerparker Sips tea, continues to read tweets & refreshes email.. Still No Offer’. Four-thousand, six-hundred retweets.
“Deontay Wilder. ‘A little word on the @BronzeBomber fight. Ready & waiting for the offer’. Four-thousand, five-hundred. Just a little bit less than the Parker tweet.
“Tyson Fury. ‘Get fit you fat f***’. Fifty-two thousand retweets. (Now 64,000 retweets).
“That goes to show you what the biggest fight out there is right now.
“Unfortunately that fight is not available. Tyson, if you’re watching, hurry up!”
Video: Hearn on the tweets Joshua sent earlier this week
Skip to seven minutes in the video to watch Hearn talk about the tweets…
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