Beer company ‘Budweiser’ have had their new advertisement catchphrase banned from this year's Masters tournament.
The commercials first aired back in August 2017, and even appeared at the Super Bowl this year, and the popularity of the advert has centered around the remarkably catchy phrase ‘dilly dilly’.
However, if you were to shout the words ‘dilly dilly’ at this year’s Masters, you would find yourself ejected from the event as the chant has featured on the list of banned phrases which were handed to security guards.
Bryce Ritchie, an editor at golf magazine Bunkered, tweeted: “Just been told security staff at Augusta National have been handed a sheet with a list of sayings that are prohibited. I'm told "dilly dilly" is one of them. Patrons who shout out these phrases will be "removed" immediately. #themasters.”
The Budweiser phrase has been prominent in American Football games this year, however, golf fans have taken to the catchphrase and began to yell ‘dilly dilly’ at tournaments.
This is not the first time fans have been ejected from tournaments this year, however.
A spectator was apparently yelling “get in the bunker” at American Justin Thomas during his Honda Classic victory in late February, which led to the expulsion of the fan.
Spaniard Sergio Garcia had a fan removed from Austin Country Club during Day 2 of the WGC-Dell Technologies Match Play in March after being continuously heckled, whilst Rory Mcllroy suffered the same fate in the 2016 Ryder Cup which again led to a fan being removed.
Despite this bizarre circumstance, golf legend Tiger Woods returned to Masters action following an absence due to a back injury that sidelined the four-time champion for just under a year.
Woods, who has not won a major tournament since his 2008 US Open success said the return is ‘crazy’.
“I'll be honest with you, it is crazy.” he said.
Talking about the possibility of winning the tournament, the 42-year-old said: “I don't think there's one clear-cut favourite, I think there's so many guys playing well at the same time.
“I think that's what is making this year's Masters so exciting. There are guys from the early 20s to Phil at 47 that have all played well.
"We know we're going to have to play well in order to win, and it's going to be quite a challenge. It's going to be fun."
The Masters 2018 tees off on April 5 and finishes on April 8.