While the headlines may not be about him just yet, Rory McIlroy heads to Augusta looking to make history again.
After ending his barren run in tournaments by winning the Arnold Palmer Invitational last month, his first title since 2016, the Northern Irishman is in good form ahead of the Masters.
The first major championship of the year remains the only one he hasn't got to his name, having been successful at the Open, the US Open, and the PGA Championship twice.
And with all the fuss surrounding Tiger Woods' first major appearance since 2015, it is sort of allowing McIlroy to go under the radar before it starts tomorrow.
He has shown he can tame the famous Augusta course before, though it bit him back when he famously blew a four-shot lead going into the final round in 2011, ending up finishing in 15th place.
But he has obviously matured no end since then, and he knows exactly what it takes to win these events, and has shown he has more than enough ability to do so.
That said, it makes it all the more puzzling that he hasn't managed to get over the line at Augusta yet.
This time around though, he's taken some brilliant advice from the man who has more experience of winning than anyone at the Masters.
McIlroy has revealed that he's followed what the great Jack Nicklaus said he should do ahead of the tournament to improve his chances, and that he actually feels the benefits of it already.
Nicklaus commented that he should head to Augusta early and play as many holes as possible to get a feel for the course, and the 28-year-old believes it has definitely helped him.
"I’m more prepared than I’ve ever been and I’m really excited to hit my first tee shot on Thursday," he started.
"I’ve been fortunate to come up here a couple of times over the past few weeks and I’ve played a lot of holes. I played 54 holes on Wednesday and Thursday last week.
"I played 36 a couple of weeks before that. So, I’m very comfortable. I’m looking forward to seeing what the week holds."
Competition will certainly be fierce for the coveted green jacket, but if he plays as we all know he can, McIlroy will almost certainly be among the front-runners.
And if he does manage to win it for the first time, he'll have Nicklaus to thank for it.