Formula One owners Liberty Media have frequently courted controversy with fans, drivers, and teams in recent times as they seek to bring new innovations to the sport - and their latest proposal is no exception.
Per The Independent, bosses have unveiled tentative plans to alter the surface of the tracks on which races take place in order to wear down the tyres on the drivers' cars at a quicker rate.
The theory is that this will increase the unpredictability of races, adding to the excitement and spectacle of the sport.
Speaking of the proposal, Liberty Media supremo Greg Maffei confirmed that Head of Motorsport Ross Brawn had been instructed to begin work on implementing the change.
"Ross had been asked to work on things like making it more exciting on track," he said.
"And there are a host of really simple things there from when tracks get resurfaced, or tracks are rebuilt or renewed, that you have the right kind of surface so there is tyre degradation so that there are enough tyre changes to make it an interesting story.
"That you have the right changes, turns, and chicanes where there is likely to be overtaking. So there are things around that.”
The resurfacing of tracks would appear, however, to be far from the "simple" process that Maffei labels it as.
Many tracks host far more than just a single F1 weekend each year - and the resurfacing of their facilities could lead to race venues losing valuable other contracts.
At a time when many tracks are already considering whether the cost of hosting an F1 race is financially viable for them in the long term, the proposal does seem questionable.
Indeed, rights fees to host races look set to fall when they are next renegotiated with tracks refusing to renew at current rates. For many facilities, resurfacing would simply not be something they could afford.
Innovation within any sport is vital to ensure that it continues to remain current and relevant. However, the sheer number of Liberty Media's intended changes to the sport are less an indication of a long-term strategy than they are of change for the sake of change.
Given the increased level of competition seen on the track already this season with the emerge of Red Bull Racing as serious contenders, it is difficult to see why the sport's governors are so insistent upon radical change.