Why Vince McMahon has made a big WWE Creative change in 2018

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The old business model from the glory days of professional wrestling seems to have died along with the "crash TV" style of writing that made the Attitude Era what it was in the 90s.

Professional wrestling's traditional methods of promotion seem to be evolving more and more over the years, and the new business model by the WWE is leading the way.

Vince McMahon is still the lead man in charge of the professional wrestling juggernaut, and although many question his decisions from time to time, he's still at the forefront of a massive empire.

One such questionable call from The Chairman Of The Board in recent months has been his reluctance to hold off on having big matches for a pay-per-view (PPV). Recently we've seen big match-ups take place on shows such as RAW and SmackDown Live instead.

A recent example of this could be Daniel Bryan's return to regular competition on SmackDown Live, where he had a match with WWE Champion AJ Styles.

Although the match didn't have a definitive winner thanks to interference from Shinsuke Nakamura, the match still went on and was very entertaining up until the interference.

This is a match that could headline a WrestleMania if WWE wanted it to, but McMahon decided to allow it to main event SmackDown Live.

Another match that could've headlined a PPV, and has already in the past, is the recent open-challenge match for the Intercontinental Title between Seth Rollins and Kevin Owens on RAW this past Monday.

This bout absolutely tore the house down and was a spectacular viewing experience for professional wrestling fans. Some fans are excited that they got to see it right off the bat, but others would've appreciated a longer build-up.

Essentially the old model of building up a major match for weeks before the payoff at a PPV are done. The reason for that, according to Ringside News, is that Vince McMahon is putting a lot of weight into TV right now.

McMahon is dead set on pumping up the hype surrounding RAW and SmackDown as he wants to land lucrative broadcasting deals for both brands. 

Also, PPVs mean a lot less now and are not held in as high a regard as they used to be. The WWE Network is also seeing slow movement at this time as well.

So expect more big matches and less storytelling on WWE TV for the time being. Or at least until RAW and SmackDown have new broadcasting deals in place.

What are your thoughts on McMahon putting a lot of stock into RAW and SmackDown Live right now? Do you miss the build up for matches that culminate on a PPV? Or do you prefer this style of promotion better? Let us know your thoughts on the matter in the comments section below!

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