Leicester City owner Vichai Srivaddhanaprabha has been confirmed as one of the five people to have died in Saturday's tragic helicopter crash.
Following the 1-1 draw to West Ham, Srivaddhanaprabha did his usual thing of boarding his helicopter in the centre circle to go home.
But on this occasion, something went wrong.
Moments after rising out of the King Power Stadium the helicopter started spiralling out of control and eventually crashed outside, bursting into a ball of flames.
Srivaddhanaprabha, along with the helicopter's pilot, co-pilot and two members of staff, died in the blaze. It's currently unknown what caused the crash, but investigations underway.
Sky Sports News cameraman Dan Cox watched the tragedy unfold as he walked through the stadium's car park and revealed the heroic actions of pilot Eric Swaffer, saying:
"I heard the helicopter coming out of the stadium, saw it as you do, they are amazing pieces of machinery and then I just carried on walking thinking next time I look up it is going to be overhead.
"The next thing I just looked up and it was just spinning, static just out of control, just a constant spinning, I have never seen anything like it.
"I don't know how the pilot did it but he seemed to manage to slow down the spinning rotation and it drifted off into the corner part of the car park.
"To my mind the pilot was heroic and the two police offers in front of me, who also tried to help, they are heroes too. It could have been so much worse if the pilot hadn't done that."
By steering the helicopter towards a quiet section of the car park Swaffer potentially saved a lot of lives, because who knows where it could have ended up.
Swaffer has rightly been hailed a hero and now Piers Morgan has dedicated a tweet to the British pilot that's going viral for all the right reasons.
"The Leicester helicopter pilot miraculously avoided landing into 100s of fans by somehow steering the chopper into a car park, as it spun wildly out of control," wrote Morgan.
"Imagine having the selfless presence of mind to do that, knowing you're about to die? RIP Eric Swaffer - a hero."
Well said, Piers. Five lives were lost on Saturday, but without Swaffer's heroics the death count could have been a lot, lot higher.