In just a few days time, WWE's three-decade long relationship with Sky Sports in the United Kingdom will come to an end.
Ever since Sky launched in 1989, sports entertainment has been on their platform in the British Isles, showing the likes of Raw, SmackDown and all pay-per-views.
Such is the strength of the market on those shores, WWE started to come twice a year to the UK for Raw and SmackDown tapings in 2004, and they regularly get sell-out crowds whenever they come.
Sky last signed a deal for the WWE rights in 2014, and earlier this year, it was revealed that BT Sport would be picking up the pieces at the start of 2020.
Stephanie McMahon - Chief Brand Officer of WWE - spoke about the move last week and revealed there will be extra benefits for UK fans with the switch to BT.
- Andrade captures US Title from Mysterio at MSG
- Six face/heel turns that need to happen in 2020
- Reigns & Baszler 'pencilled in' for Rumble wins
There will be prime-time re-runs of both Raw and SmackDown, personalised highlights and perhaps most excitingly, the critically-acclaimed 'No Filter' series will be used to produce WWE content.
And in a further effort to hype up the move, BT have been getting WWE stars to rip into pundits on the football side of their broadcasts in a brilliant bit of cross-promotion.
First it was Kevin Owens absolutely tearing former Celtic and Chelsea striker Chris Sutton apart, and next in the firing line was Gary Lineker.
The former England hitman-turned-presenter was targeted by Sasha Banks, who not only called him 'Greg Liniger', but threw a picture of him on the floor and said the 'real Boss' was coming to BT Sport.
That prompted a response from Lineker himself, who labelled Banks 'Sacha Bonks', and used a rather suggestive hand gesture in his Tweet.
It's all in good fun, but it's surely a crossover that no-one really expected to happen!
The move to BT might get a few more British football stars involved when WWE come over bi-annually - many will remember Vinnie Jones' appearance in the 1990s and more recently Wayne Rooney slapping Wade Barrett in 2015.
Whatever BT are doing though, it's doing wonders for social media engagement - so expect plenty more of it to come!News Now - Sport News