League defend new broadcasting deal

Published Add your comment

Football News

Football League chairman Greg Clarke believes clubs will "take heart" from the new three-year broadcasting deal with Sky Sports worth £195million - even though it represents a £69million drop on the current deal.

The new contract is effective from the start of the 2012/13 season and, although there is still a free-to-air highlights package to be agreed, it will be 20%-25% below the current deal with Sky and the BBC, which was worth a total of £264million.

Clarke said: "I am confident that our clubs will take heart from seeing such a significant ongoing investment in their competitions, despite a reduced level of broadcasting income, as it provides financial certainty in uncertain times."

He added: "This has been a challenging climate in which to negotiate television rights, given the state of the economy and the lack of competitive tension in the sports broadcasting market."

The league believe the fact they have agreed the deal so far in advance will help clubs plan accordingly - and that more than four-fifths of all player contracts in the three divisions will have expired by the time the next deal starts.

It also compares favourably with the £109.5million deal from 2006-09.

Under the new agreement Sky Sports will broadcast 75 matches from across the npower Football League, the play-offs including all three finals, 15 matches from the Carling Cup including both legs of each semi-final and the final, the Johnstone's Paint Trophy Final and at least two matches from the preceding rounds. Highlights will also be part of the package.

Barney Francis, managing director of Sky Sports, said: "Sky Sports will bring viewers more live matches - over 100 a year from across all divisions and each of the league's competitions."

Copyright (c) PA Sport 2009, All Rights Reserved.

Do YOU want to write for GiveMeSport? Get started today by signing-up and submitting an article HERE:

League Cup

Article Comments

Read more

Report author of article

Please let us know if you believe this article is in violation of our editorial policy, please only report articles for one of the following reasons.

Report author


This article has been written by a member of the GiveMeSport Writing Academy and does not represent the views of or SportsNewMedia. The views and opinions expressed are solely that of the author credited at the top of this article. and SportsNewMedia do not take any responsibility for the content of its contributors.

Want more content like this?

Like our GiveMeSport Facebook Page and you will get this directly to you.

Already Subscribed to Facebook, don't ask me again

Follow GiveMeSport on Twitter and you will get this directly to you.

Already Following, don't ask me again

Like our GiveMeSport Page and you will get this directly to you.

Already Subscribed to G+, don't ask me again