Scottish Premier League chief executive Neil Doncaster believes their latest television deal with Sky Sports and ESPN proves Scottish football is a product worth investing in even in a difficult economic climate.
The SPL announced on Monday night they have agreed "substantially improved terms" with the broadcasters in a deal which takes effect from the start of next season and runs until 2017. Doncaster declined to discuss the figures involved, however Press Association Sport understands the new contract is worth £80million.
He said: "It's the financial stability that our clubs are crying out for. To have Sky and ESPN contracted for five years from 2012 gives our clubs the stability in a difficult economic climate and to plan for the future."
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