Sam Allardyce has done an excellent job in getting West Ham United back in the Premier League at the first time of asking.
His tactical approach has been very successful over his managerial career, notably at Bolton Wanderers.
However, the West Ham way is the way that West Ham have played football since it was put in place by former manager Ron Greenwood in the early 60's. It consisted of exciting attacking football, which was always entertaining and also successful, with West Ham winning the FA Cup over Fulham in 1964.
There was also the John Lyall era during the 80's. With players like the legendary Sir Trevor Brooking and Alan Devonshire playing the same attacking football, West Ham put up a serious title challenge in the 1985/86 season, finishing second. These two successful generations of attacking football saw it branded the "West Ham way", however this style of football was weak defensively for West Ham, which is arguably why they never won the league title.
Success in English football now depends on an excellent balance between defensive and attacking football, which is what Sir Alex Ferguson executed almost perfectly during his 26-year reign at Manchester United.
The "West Ham way" doesn't seem to be coming back to the East London club for a long time now, especially with Sam Allardyce as manager and the way that the football is played in the Premier League nowadays.
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