Bradford City have sacked their mascot, after he shed 7st worth of weight.
Lenny Berry, who has been the club's mascot for 19 years, was diagnosed with diabetes and consequently lost the weight, as he dropped to 10st.
However, now Bradford have decided that he doesn't match the concept of 'City Gent' and his services are no longer needed.
And despite the club offering him a 'Sumo Style' suit to fit the image, the 59-year-old refused the proposition.
Berry has revealed he will remain a season ticket holder at the club, who were promoted from League Two last season, but is disappointed to end his role as mascot after almost 20 years of service.
The 59-year-old told The Mirror: "I'm absolutely gutted. I am a grown man and this is something I have cried over. I used to have supporters chant things at me, like 'who ate all the pies?'
"I used to get them going and then grab my belly. I play the part of the mascot though, through my face and my eyes. I've always had a good rapport with fans.
"I've been through the Bradford City fire. I've been through everything down there. I don't want the club getting hurt, I love the club. If you cut me open I'd be claret and amber.
"It's not the team and it's not the club, but I am disappointed with the way it's been dealt with.
"Over the years I've done a lot of fundraising as well as cancer charities. I' ve taken part in mascot races and other events.
"I will still be at Bradford City as a season-ticket holder, but it is really sad."
Bradford will now compete in League One without Berry and will play their first home league game of the season against Carlisle on Saturday.
Last season's League Cup finalists were held to a 2-2 draw with Bristol city on their return to the division last weekend.