The introduction of Tottenham's new cup strip to the Spurs faithful was like waving a red flag to a bull, according to the Metro.
The north-London based outfit released photos of their new cup sponsor, but the announcement was met with widespread dismay.
Having secured a deal with AIA Group Limited, who will sponsor Spurs cup strip, the club will play in their usual white, but include a large patch of red as well, the colour associated with their long-term local rivals, Arsenal.
Fans have taken to Twitter to blast the concept of the 'Arsenal red' on the shirt, and bosses at White Hart Lane will surely be hot under the collar following the reception.
One Twitter user tweeted: "@SpursOfficial Red on the famous Lilywhite shirt?! Are you having a laugh?!"
One Spurs fan forum vented the fans frustrations, stating: "@HotspurRelated we should never have red on a shirt and thats just the start of the problems with the shirt #COYS"
It remains to be seen whether or not the introduction of the colour will have a direct effect on shirt sales, but the general consensus is that the decision to choose red was the wrong one indeed.
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