Danny Welbeck is set to assume more of the goalscoring burden at Manchester United and take a load off of Robin van Persie.
The English international isn't a player who has shied away from his goalscoring exploits. He was very critical of himself, that the two goals amassed over all competitions last season was simply not good enough.
Despite playing on either flank for much of the season and being behind Van Persie, Rooney and Hernandez in the pecking order when it comes to playing centrally; a player who has aspirations of playing upfront should be scoring more than that and also more than defenders Patrice Evra and Jonny Evans.
He's not a limited player, however, and he has the skill-set to be a very accomplished forward for Manchester United. He is also a well respected and important member of the Manchester United team - a player valued and appreciated due to the incredible energy he exerts in a game even though he hasn't quite found his finishing boots.
The man with Ghanian heritage, excelled performance-wise in a number of games and roles last season - displaying his athleticism, power, technique, work ethic and raw ability.
He wasn't a player adverse to mature performances beyond his age, however. He was a stand-out player in United's 2-1 defeat at home to Real Madrid where he played a defensive forward's role, showing the discipline to nullify Xabi Alonso while also using his pace and power to exploit space in behind Madrid's defence.
There were other eye-catching performances with a impressive display against Liverpool one that comes to mind.
David Moyes has been confident in his ability to score goals and a factor in his goalscoring exploits this summer, telling reporters: “I think sometimes you need a run and a bit of confidence with getting the goals.
“Sometimes you need to get into the right areas and maybe in the past, Danny has not wanted to get right in to get his goals.
“That’s why his first one at Swansea was pleasing because he was in for a ball that was played right across the six-yard box and he got himself a tap-in. During the summer tour, I spoke to him a lot, urging him to get in more goalscoring positions.
“We kept saying to him to get in there – actually he missed a few on the tour. But when he scored his second at Swansea last week, when he flicked the ball over the keeper’s head, I said to him it was the sort of finish of someone with confidence who’d scored 20 goals in the Premier League.
"Can he be a 20-goals-a-season striker? We’re going to try and encourage him to be that and do everything we can to do so.”
He is starting to show an ever-improving understanding with Van Persie, while also staking a place in the team ahead of the likes of Rooney and Hernandez.
His second goal against Swansea was an example of his impressive technique and by playing a more prominent role centrally, there is no reason why Welbeck can't score 15 goals this season. The fact he looks set to start against Chelsea is testament to that.
He has excellent technique, power, pace, work-ethic and an impressive attitude. Once he gains the composure in front of goal and his movement inside the box to take up goalscoring opportunities, United could have a very effective striker on their hands.
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