Last Saturday's Floyd Mayweather vs. Saul "Canelo" Alvarez super-fight certainly managed to live up to its billing as "The One", from a business perspective at least.
Following a fervent preamble in the weeks leading up to the Las Vegas showdown, Stephen Espinoza, head of Showtime Sports, has since announced that their broadcast of the light-middleweight unification now stands alone as the highest-grossing box-office fight of all time, generating $150 million in revenue from 2.2 million buys.
In reaching the $150 million mark, Mayweather has, in turn, bettered the long-standing record that he had previously set along with Oscar De La Hoya in 2007, a fight which itself garnered $136 million from an as yet unsurpassed total of 2.48 million box-office buys.
It was only the second bout of the 30-month, six-fight deal that Mayweather signed with CBS earlier this year, there seemed to be a discernible desire among those at the promotional end to compensate for the relative commercial failure of the fighter's previous contest with Robert Guerrero.
Despite that, Mayweather was guaranteed $41.5 million before a punch was even thrown, and Alvarez $12 million, Golden Boy Promotions' chief executive Richard Schaefer insists that both now stand to earn substantially more when all other profits from the showcase are totted up.
For instance, the Nevada State Athletic Commission have since announced that the sell-out crowd of 16,146 that packed out the MGM Grand Garden on September 14 also garnered record gate receipts of $20,003,150, again improving on the standard set six years ago by Mayweather/De La Hoya, who themselves had generated $18,419,200.
Based on the numbers as they currently stand, it is estimated that the pound-for-pound champion will ultimately earn well in excess of the unprecedented $52 million that De La Hoya netted from their ’07 bout.
In fact, Mayweather's final take could feasibly approach $100 million if the final pay-per-view tally does eventually exceed the 2.5 million mark as forecast. Irrespective of the closing number, "The One" has already pushed his career earnings beyond $350 million.
As a result Mayweather is now in as healthy a financial position as anyone in the history of the sport.
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