Arsenal's majority shareholder Stan Kroenke addressed the club's fans at the annual meeting and declared he wouldn't be happy until the club won the title.
The Gunners are the only club in the Premier League that hold a meeting of this kind for the fans to voice frustrations, and it was expected 'Silent Stan' would come under fire.
Despite not winning a trophy since 2005, Kroenke feels the club are progressing and said he, Arsene Wenger and everyone involved with the club are striving for trophies.
"We are pleased with the progress of the club, most importantly progress on the pitch," Kroenke is quoted as saying on BT Sport.
"None of us up here (on the board), fans, players, or Arsene (Wenger) are happy until we have won trophies, we have said that over again and are committed to that."
A common criticism from Gooners aimed at the club is a perceived priority of making money over winning trophies, however, Kroenke defended the club's commercial activity and says he is proud of the club's off-field successes.
"It is also important for the club to be successful commercially, and we are pleased with that," he said.
"We have come a long way, with the debt being paid down, commercial revenues are increasing.
"We have more (deals) coming and are confident. However, nothing works unless we have success on the pitch."
And it is through these increases in commercial revenues that Arsenal were able to splash out £42.5million on Mesut Ozil this summer.
Prior to the AGM a small section of Arsenal supporters - namely the 'Black Scarf Movement' protested outside of the stadium, demanding that greed be kicked out of football.
Do YOU want to write for GiveMeSport? Get started today by signing-up and submitting an article HERE: https://www.givemesport.com/writeforgms