Just three years ago, Arsenal had completed the signings of player such as Park Chu Young, Andre Santos and Yossi Benayoun. This was met with high animosity among the Arsenal fans. This time around, however, it's a whole lot different.
Late on Thursday night, the Gunners announced the highly anticipated signing of Alexis Sanchez from Barcelona for a fee of £30 million, rising to £35 million.
Along with the record-breaking signing of Mesut Ozil, it seems as if Arsene Wenger has finally answered his critics who believed he was not capable of spending big money on top class talent. This is surely showing that Arsenal are heading in the right direction.
It is a big statement in Arsenal's push to be Premier League champions for the first time since 2004 after claiming their first trophy since 2005 with their FA Cup final victory against Hull.
So how will Sanchez improve Arsenal both on and off the field?
When Theo Walcott suffered a season-ending injury against Spurs at the start of January, it was seen as a huge blow to the Gunners' promising title chance.
It proved to be so, with several displays from then on lacking the creativity, pace and running in behind to trouble teams. The team were playing quite predictably.
What Sanchez will bring is not only pace and creative ability, but also an outstanding work-rate combined with a style of play that fits in with the Arsenal method.
As a result of Arsenal's regular injury crisis during a certain period of the season, the addition of Sanchez will add a considerable amount of depth to an already strong looking squad.
Although Arsenal fans have warmed to the idea of Sanchez playing as a lone centre-forward, it is thought that the Chilean's best position is on the wing and on the right wing in particular.
It allows him to use his undoubted pace and ability to create and score for Arsenal.
Sanchez scored 19 La Liga goals last season, with 10 assists and there is understood to be certain unhappiness from Barcelona fans about selling one of their better players of a disappointing campaign.
Considering the staggering fees that have been paid for players this summer, such as PSG's £50 million purchase of Brazilian David Luiz and the £30 million transfer of 18-year-old Luke Shaw to Manchester United, the £30 million capture of Sanchez seems very good value for money.
The transfer has also had a 'double whammy' effect for Arsenal, with Sanchez's departure paving the way for Luis Suarez to join Barca in a £75 million deal from Premier League rivals Liverpool. This is bound to be a huge hit to Liverpool's chances of making the top four, let alone a title challenge.
Sanchez's arrival will most likely have a positive effect on the rest of the Arsenal squad.
Such as the rejuvenated feel at the Emirates when Ozil joined last summer, Arsenal produced a stunning return in for that lead them to leading the Premier League for 128 days.
Sanchez is likely to have the same effect.
When player of this calibre join a football club, other players lift their game and the positivity increases significantly. A perfect example is the emergence of Aaron Ramsey, whose superb displays was key in Arsenal's campaign. The signing of Ozil seemed to increase the level of his performances and their interplay was crucial in several of Arsenal's top displays last season.
Ozil is a player who thrives on confidence.
As we have seen, if he is always under the spotlight his performances are not of what we are used to expecting from the German.
With Sanchez arriving, the pressure will surely lift off Ozil greatly and with the German already having a season of Premier League football under his belt, Arsenal should have a lot to look forward to.
What's more, Ozil's strength is his creativity and passing. WIth players like Sanchez and Walcott running off the ball, Ozil can have more options when going forward with the ball. Too often last season, the German found himself doing the running as well as the passing. This is not his game.
He enjoys players, like we saw with Ramsey, running in front of him so he can pick the pass. That is unquestionably where he is most effective.
Sanchez coming in should also have a positive effect on Olivier Giroud. Often the bunt of criticism from Arsenal fans, the Frenchman's finishing was somewhat left to be desired.
However, he still scored a credible 16 league goals last season, with his hold up play, so important in the lone striker role, showing signs of continued improvement.
Sanchez's creativity, along with players such as Ozil, Ramsey, Wilshere, Cazorla and Walcott, should mean plenty of chances for Giroud to fill his boots next season.
Furthermore, Sanchez will provide stern competition for Walcott, Alex Oxlade-Chamberlain, Cazorla and Ozil, amongst others for a starting spot next season. It is a nice dilemma for Arsene Wenger to have and it should raise the game of his biggest stars to another level in order to earn a staring spot in this strong looking lineup.
Of course, the work is not done yet. A holding midfielder, as well as an extra centre back and goalkeeper is needed for Arsenal's team to look as formidable is it's promising to be.
Sanchez though, along with the immanent arrival of Mathieu Debuchy from Newcastle, is certainly a commendable start in what should be a busy window for the club.
And with the Puma kit being revealed on Thursday evening, there is a certain feeling that big success is only round the corner for Arsenal Football Club.
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