Sam Allardyce, the 60-year-old veteran of the game, has signed a two-year deal at Sunderland.
Being seen as the obvious choice, Sam is no stranger to the bottom half of the Premier League, firmly establishing himself as a manager who can prevent relegation but never really mounting a charge further up the table.
With that being said, avoiding relegation is all that Sunderland can hope for at this stage of the season. They occupy 19th position, only ahead of their fiercest rivals Newcastle United by virtue of their superior goal difference.
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Ellis Short, Sunderland’s chairman, admitted he is “very pleased to welcome Sam to our football club” - per the club's official website - going on to say “he was the obvious best choice for the job. He has vast experience of managing in the Premier League”.
Not one to shy away from a challenge, Allardyce is set for a season-long struggle where he will do away with style and instead bring substance to Sunderland’s game.
It must be said that Sunderland have put in some good performances, but in the first seven games facing off against Manchester United, City and Tottenham it was always going to be a tough ask.
But, as is often the way with the Premier League, good performances do not always mean good results, with their match against Tottenham, where they outplayed their opponents, proving this to be true.
New striker coming in January?
Sam’s style of play is direct, physical and, most importantly, effective and there is some optimism in the north east that he may just be the man to change the club's fortunes.
But what we can expect during Allardyce’s time in charge is that the small frame of Jermain Defoe will likely be joined by a ‘big man up top’ when January rolls around.