Roman Reigns as a babyface simply isn't working.
The fans are divided on him; half the fans cheer him, half the fans boo him like there's no tomorrow. It's the age-old John Cena syndrome, and the company are either totally blind to it or choose to be.
Reigns as a face has annoyed so many people now that the general consensus is that the best thing to do is to turn him heel. There have been chances aplenty for WWE to do this - Survivor Series, TLC, Fastlane etc. - but, alas, they are still convinced that Reigns will prevail as the face of the company. The fans are regularly speaking, and they're not saying that.
So, if the company isn't going to turn Reigns heel, then maybe someone else should convert to the dark side. There are several prime candidates for a heel turn in WWE right now; several careers are in desperate need of a reboot and an evil switch could be a great way to do that. The following wrestlers would make great heels:
For a time, at least, turning Dean Ambrose heel made all the sense in the world. With Seth Rollins injured, the company needed a new top resident bad guy. The logical choice was either Reigns or Ambrose turning heel after the final match of the tournament at Survivor Series.
Ambrose could have either turned heel in the match, taking the belt that Roman had been chasing for so long away with a dastardly betrayal or, equally, this turn could have taken place after the match, a Dirty Deeds to Reigns and then Sheamus cashes in with Dean joining The Authority.
That last scenario could have set up a triple threat at TLC with Ambrose winning, leading to Reigns vs Ambrose at WrestleMania. However, since that didn’t happen, the time to turn Ambrose heel is long gone. Since winning the Intercontinental title at TLC, Ambrose has gone on to become the most over babyface on the roster, drawing huge cheers from the crowd, especially during his run-ins with Brock Lesnar.
Ambrose as the blue-collar, bad-ass everyman’s man has got him over in a big way, leading many (including myself) deflated when Reigns beat him at Fastlane for the number one contender’s spot. Given the right circumstances, an Ambrose heel turn would have been perfect. However, since that time has now passed, we’re left with an incredible over face out of the main event of WrestleMania.
Ambrose as the blue-collar, bad-ass everyman’s man has got him over in a big way, leading many (including myself) deflated when Reigns beat him at Fastlane for the number one contender’s spot. Given the right circumstances, an Ambrose heel turn would have been perfect. However, since that time has now passed, now arguably the most popular good guy in the company missing from the main event of WrestleMania.
Now, this takes some explaining. The Authority’s characteristics are a little hard to pinpoint. On the one show, Raw, they’re the evil, interfering tyrants, whilst on NXT, Triple H is the good guy who stands at the entrance ramp with flowers for Sasha Banks and Bayley at Takeover: Respect.
Steph is usually consistent with her character onscreen, but offscreen she’s the face of the company’s philanthropic side. Yes, the charity work WWE do is great, but it’s hard to boo Steph when you just saw a video package of her visiting sick children in hospitals and donating all this money to charity.
The Authority need to set their characters straight and they need to be heels. Yes, the evil corporation gimmick has been done to death but it works and it’s simple. The Authority need to cement their characters or, as is the case now with Reigns and Triple H, they’ll find themselves playing the heel in a feud, but risk garnering face receptions from the crowd.
Everything about Dolph’s gimmick screams heel. The classic heel persona is that of the narcissist and here’s a guy who calls himself “The Show Off”, brags about stealing the show (and our girlfriends) and even does the Rick Rude hip gyrations. Yet, for the last year or so, Dolph has been a huge babyface. Yes, he’s been heel before, but either
Yes, he’s been heel before, but either change the gimmick or take the heel character and run with it. I know his high-risk style is more characteristic of heels, but Dolph is a former college wrestler, so he has the background to change up his style and go down the Kurt Angle route of arrogant heels who can back it up in the ring. Dolph’s character is running out of direction, so maybe the best thing to do is shift his character away from the light and onto the dark side.
Dolph’s character is running out of direction, so maybe the best thing to do is shift his character away from the light and onto the dark side.
Speaking of someone who used to be a bad guy...
Swagger has faded into obscurity in WWE; his last Pay-Per-View match (besides the Royal Rumble) was for the US title at TLC, a match everyone knew he was destined to lose. From World Champion to jobber, Swagger’s fall from grace is a sad sight, especially when you consider how good in the ring Swagger is.
His Kurt Angle 2.0 gimmick has lost its momentum, so maybe Jack needs to go back to go forwards. When he won the world title, he had a brash, arrogant gimmick fuelled by his amateur success. This could be the way forward for Jack; he could turn heel by stating that, no matter how much he supported America, he never got the accolades he deserved.
Re-aligning with Zeb Coulter (Zeb is great and Jack needs someone to speak for him), Swagger could channel his anger and feelings of betrayal towards America into some serious. Should he be afforded the time to flourish in meaningful feuds, Swagger is a main eventer waiting to happen.
There have been hints towards this recently, but the Big Guy definitely needs to cement his heel turn, and soon. Ryback as a face is also extremely stale. Yes, he has the “Feed Me More" chants, but he also has the “Goldberg” chants, so one could argue the audience is divided by him. These are the perfect grounds for a heel turn. If Ryback were to turn heel, he’d need a
These are the perfect grounds for a switch. If Ryback were to turn heel, he’d need a manager because he isn’t the best at promos - and that’s putting it lightly. Ryback could adopt the Brock Lesnar approach; a huge, hulking monster with a quick-witted, articulate manager who does all the talking.
Paul Heyman is too busy with Lesnar (and they've tried that before), so we need somebody else. My choice might seem odd, but work with me here – I would pair him with The Miz. The Miz has been around for quite some time now and it’s apparent that he’s winding down his actual wrestling career to do films and other interests.
Whilst inside the ring The Miz might be fairly average, it’s on the mic where he shines. The Miz could put his Hollywood persona to one side and focus more on the “discoverer” spiel he usually gives when mentioning Daniel Bryan. He could help Ryback reinvent himself and act as the big guy’s manager,
He could help Ryback reinvent himself and act as the big guy’s manager, do all the trash talking whilst all Ryback can be concerned about is wrestling, which is what he does best. It might seem crazy, but I think this pairing could work out really well, especially for Ryback, whose face character has definitely run its course.
Finally, one of the most annoying faces on the roster. I don’t like R-Truth; he is annoying, pointless and his “I'm confused” shtick is long, long past relevance. Truth’s silly antics can only last so long, so, when the glass finally shatters and everyone realises how irritating he is, he needs to get serious, and nothing makes for a better heel
Truth’s silly antics can only last so long, so, when the glass finally shatters and everyone realises how irritating he is, he needs to get serious. It's all there; nothing makes for a better heel turn than when a former fan favourite doesn’t give the WWE Universe what it wants. He could tone down his entrance music, stop rapping and focus on solely winning matches, instead of dancing and goofing around.
This would bring big heat on Truth as the fans - some of whom still find him entertaining - would be frustrated by Truth’s refusal to give them what they want. This could work, but, it needs to be soon. Ideally, before the fans get bored of Truth, which would deprive his heel turn of any meaning and power.