Birmingham City fans have rubbed salt into the wounds of their Aston Villa counterparts by parading a claret and blue coffin outside the John Smith’s Stadium in Huddersfield.
Villa were relegated to the Championship earlier this month following a 1-0 defeat against Manchester United, bringing an end to their 28-year stay in the Premier League.
And a week later, before their 1-1 draw with Huddersfield, videos were uploading to social media of Birmingham fans having a laugh at their rivals’ expense - complete with a Villa coffin for added comedic effect. (Scroll down this page to watch the video).
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Not only that but the Blues’ fans also made a floral arrangement of Aston Villa’s crest.
They really pushed the boat out for this particular prank, keen not to miss their opportunity to mock their fierce rivals.
Video: Birmingham fans mock Aston Villa relegation
Villa have their work cut out next season
Aston Villa only survived relegation by the skin of their teeth last season - finishing in 17th position, three points above the drop zone - but have been dreadful this term.
Sixteen points from 35 matches means this Villa side are destined to be remembered as one of the worst of the Premier League era.
Bouncing back to the top-flight at the first attempt will be the primary aim, but that challenge promises to be easier said than done.
Birmingham were relegated from the Premier League in 2011 and haven’t returned since. Charlton Athletic and Bolton Wanderers, two former top-flight clubs, have both been relegated from the Championship to League One this season.
Villa must ensure they appoint the right manager and former Leicester City boss Nigel Pearson, who led to the Foxes back to the top flight and helped them to avoid relegation last season, is the current favourite to take over at Villa Park.
Randy Lerner statement
“How many seasons after all can one hold on and hope to slide through?” Villa’s owner wrote in a statement last week. “That is not Aston Villa. That kind of desperate existence is totally unacceptable, unbearable and totally incompatible with Villa's glorious past. That is not what, or why, I looked to get involved back then and it is why I've looked for some time to make a change. I can say certainly in good faith that I have tried to sell since my May 2014 announcement and put our beloved club in better suited hands - but that hasn't happened.
“I write to Villa supporters to make clear that this relegation lies at my feet and no one else's. And because I believe in Aston Villa and know it will come back stronger and more able, with love and care for the community it serves, with the edge and attitude it must have to represent our history and tradition. Memories of Acorns on the shirt, and Ashley Young scoring a late winner against Everton still romantically nourish me. I know Villa will return better, stronger.
“I will continue to try to put the club into worthy hands as I have, and also do my best to position Villa for the quickest possible return to its rightful place among England's elite.”
Will Aston Villa return to the Premier League at the first attempt? Have your say by leaving a comment below.