Why WWE need to book Balor Club perfectly and avoid past mistakes

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WWE fans have never had it so lucky.

Despite the plethora of injuries that has plagued the roster- the talent that Vinny Mac has at his disposal is rather tasty. The likes of Kevin Owens, Sami Zayn and Enzo and Cass have supplemented to a flourishing list of superstars that have the ability to reach the top of the ladder.

Not to mention NXT- a show that started as whisper has turned into a revolution with the biggest names in professional wrestling moving to the sunshine state of Florida to join the WWE’s fastest rising promotion.


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But with a whopping selection of stars fighting for success, there comes the inevitable chance of missed opportunities. 

There are many examples that are fresh in the minds of the WWE Universe. Cesaro has been a fan favourite for what seems like an age and whilst his in-ring talent warrants the highest of accolade- the Swiss Superman has yet to get his hands on the biggest prize in Sports Entertainment. 

Countless people are still scratching their heads over how the writers booked the ending of the streak. I, along with a large portion of the universe, was left pondering just why you’d hand such a prestigious tagline as ‘streak conqueror’ to a part-timer.

Brock Lesnar is The Beast. But unlike 99% of the locker room, you can count on one hand how many times Lesnar has fought inside a WWE ring over the last year. To say there are harder workers who are more deserving of such an accolade is an understatement.

You could argue that CM Punk would have suited the bill perfectly hadn’t he had those differences with the man who signs his paychecks. Many dreamers prayed for John Cena to use a win over the Deadman as the perfect chance to turn heel. It’s ok to dream kids, it’s ok.

And, you know, there is Bray Wyatt. You know that bloke who’s meant to be the Eater of Worlds. That man who’s realistically taking the torch from Taker once he retires whenever that may be. Knowing the Phenom that probably won’t be anytime soon but that’s not the point. Bray deserves much better. And to think he didn’t even have a match at Mania 32. 

I’ll stop before I get too tempestuous, but there is one storyline that Vince and Creative need to nail. It seems like it’s become a necessity to link Finn Bálor with his inevitable main roster debut.

The rumour mill has been in full force since Bálor lost his NXT championship to Samoa Joe at a house show last month.

Twitter talk and a naughty bit of online teasing from WWE’s biggest troll has led fans and media outlets to believe that the Irishman is debuting very soon.

Bálor’s title defeat to Samoa Joe was a couple of weeks ago and whilst he’s still due a rematch against the champion, it seems as if Finn’s main roster bow isn’t coming anytime soon.

That hasn’t stopped fans from losing their minds over a possible debut, and that’s great. The excitement over the introduction of the Demon has created an unyielding buzz that has led the universe to interpret just what in god’s name will go down when that little ol’ club finally steps into the spotlight.

And whilst this relentless hope continues to run riot on ‘the grapevine’, WWE and Creative in particular are left with a dilemma. Bálor Club has been the most talked about stable and, arguably, is the most hyped debut in WWE history.

This is great, for fans and board members alike. Fans get to witness what could be one of the greatest factions of all time and board members will feel the financial upshot if the stable is a success story. But there lies the concern for the company- the big if.

The WWE have already rinsed Bálor Club for all it’s worth without a single punch being thrown in-ring.

Bálor Club shirts have sold like hot cakes on the company’s online shore. The ‘Bulletproof’ slogan on top of the shirt referring to Bálor’s tenure in Japanese wrestling when he established Bullet Club, a ruthless stable that accommodated the likes of Shinsuke Nakamura, Karl Anderson , Luke Gallows and AJ Styles. Admirable bit of four-play by WWE there- bravo!

And commentary has done nothing to squash these rumours either, with JBL and Cole referencing their time in NJPW and a certain ‘Bullet Club’. But with the hype comes expectation and unlike previous miss-bookings that have developed many a grey hair and spurred on plenty of keyboard warriors online- this is an opportunity that Vince cannot afford to get wrong.

The sheer scale of Bálor Club is on par with DX or the NWO- maybe even the Four Horsemen.

It’s quite the statement but the fact of the matter is the likes of Bálor, Styles and Nakamura are three names that sell tickets and, more decisively, are huge superstars that are renowned the world over for being top of the bill competitors.

If the rumours are true and that Bálor Club is around the corner, then domination has to ensue.

AJ as the World Champion, Finn as Intercontinental Champ, Shinsuke with the NXT gold and Gallows and Anderson as Tag Team champs. It may seem a bit extreme but what you have here is an opportunity that most promotions albeit tiny or colossal can only dream of. Five incredible athletes that could re-establish the WWE and the brand as a whole.

A chance to ignite feuds with the biggest stars. An opportunity for former stables to reform and fight to reclaim dominance. It may be a waiting game but it’s a wait that could be validated by clever booking and a little sprinkle of common sense.

AJ losing clean to Roman at Payback was an interesting choice considering just how much of a megastar Styles has been wherever he’s gone.

It’s a sorry shame that Gallows and Anderson weren’t even in the number one contender Tag Team tournament but that could be a booking for the future when the club has come full circle. But it’ll come as no surprise that this club is the next big talking point in the WWE, the next big step in terms of major storyline development.

Who knows when Bálor Club’s inauguration will be- but there’s no question that premiere of this stable will divide fans in some way. After all, you can’t please everyone. Just ask Mr Reigns.

Roman Reigns
Vince McMahon

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