Current booking is harming The Club's momentum

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There was understandably a lot of excitement as the arrivals of AJ Styles, Karl Anderson and Luke Gallows became a reality in 2016, after handing in their notices to NJPW earlier in the year.

As expected, the rumours swirling around at the time was the formation of the Balor Club after so much teasing by Finn Balor, along with various trademarks and merchandise being released. While we’re still waiting for Balor, Gallows and Anderson are failing to make a significant impact on the main roster, through no fault of their own.


The big worry independent wrestling fans have is that they fear the company will ruin their favourite stars, and in some cases you can’t blame them because that’s been the case. At first, it seemed as if Gallows and Anderson couldn’t be ruined, but it looks as if the WWE are trying their best to make them a regular tag team.


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They had incredible momentum when they arrived; they attacked The Usos and current WWE World Heavyweight Champion, Roman Reigns in consecutive weeks, along with the fact that their arrival was met with so much hype and anticipation – anything less wouldn’t have helped.

Their presence in the current feud between Reigns and AJ Styles is vital, the storyline is almost revolving around them, but for the wrong reasons as the hype, momentum and importance continues to fade away on a weekly basis.

For this, we have the booking decisions to blame.


Anderson and Gallows are two members of the most dangerous and popular faction on the planet today, even though they’re essentially Styles’ muscle. Despite that, for some reason, the booking team continue to make The Usos seem equal to them, which isn’t the case in reality.

It isn’t a knock on The Usos as they’re an incredibly gifted tag team. However, they’ve been given their chance at the top so it won’t do them any harm in putting over Gallows and Anderson in the best way possible.

They’re a threat; they need to act like a threat on a consistent basis, but right now they’re being booked equally to The Usos, which doesn’t bode well for their future development if a Balor Club does indeed form. If momentum dies down now, it’ll be difficult for Finn Balor to resurrect that all on his own.

Being booked opposite The Usos has made them look weak in a matter of weeks, if anything, they need to take The Usos out of the picture so Reigns understands just what he’s dealing with. Along with this, it’s the stubbornness to make Reigns look like Superman that is also harming The Club.


For weeks now, Gallows and Anderson have started brightly in the matches and even after the matches when they go on their attacks. Although, it seems to always end in Reigns doing the unthinkable and being booked as an underdog – when that isn’t the case – as he rises to wipe them both out.

It makes no sense; we already understand that Reigns is the champion, so he’s never the underdog unless he’s the one who is continually wiped out by Gallows and Anderson, but the WWE are choosing to go against that.

They key to making it all work is by starting off in dominating fashion, and running with it while losses are unimaginable. We only need to look at Kevin Owens as an example, somebody who arrived in dominant fashion and picked up massive wins, include a clean win over John Cena.

This hasn’t been the case with The Club; they’ve lost when it matters the most and it’s tough to overcome this, especially when it looks likely that Reigns will retain at Extreme Rules while Gallows and Anderson will probably be kept down by The Usos again.

The mistake has already been made, so there’s no going back now. While it should have helped establish the seriousness of the threat that The Club bring. Instead, it’s all been about making Reigns look strong and not thinking about the long term for The Club, especially when they should be the most dangerous trio in the company.

Do you believe that the WWE have booked The Club negatively? Have your say in the comments section below!

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