Three problems with the WWE Brand Split

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In just a few weeks' time WWE will be revealing the changes which will be made with regard to its highly-anticipated return of the brand split.

Whilst two separate shows in SmackDown and Monday Night Raw have been confirmed as having two completely different rosters, fans will have to wait until the WWE draft to find out which superstar ends up where.

Although this idea has been seen by many as a great decision and at a good time, there are still as with any WWE idea, some issues which must be considered by those in charge.


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Whilst WWE is known for being worth an incredible amount of money as a company, there is no denying that Vince McMahon and his staff must still be careful in relation to spending.

The brand split as previously mentioned, will bring about two separate WWE rosters on two different shows which in turn will mean even more outgoings on wages as well as extra live events.

Although the split is an exciting idea at present, it would mean a lot of money being spent for the company without much return, especially if the idea is not continued for some time.

There has also been talk of WWE looking to bring back former stars in order to bulk out both rosters, which will undoubtedly mean big money in order to confirm their involvement.


Ahead of it coming into place, many members of the WWE Universe have been expressing how the imminent brand split will be a clear way to promote mid and lower card talent.

Whilst this is good and well, there is a strong possibility that having so much talent on two rosters will still leave some WWE superstars with little to no air time.

Even with the inclusion of additional pay-per-view and live events, there will be a huge number of wrestlers under WWE's wing which will undoubtedly make it hard to keep up with the demand of story lines and matches for each wrestler.


Another addition which has been rumoured to be included along with the brand split is the inclusion of more WWE Championship Title belts.

At first, this seemed to make sense as an addition to the two rosters and programmes and overall bigger picture.

In contrast however, too many of these titles will certainly mean a lot let focus for even the biggest of them, which in turn could prove detrimental to several angles for the WWE superstars.

If the main aim of the wrestlers is to achieve a particular title, having that overshadowed by the introduction of a new belt would surely hinder the success of the brand split.

WWE should be dedicated the belts they already have and whilst the addition of possibly one more would do little harm, bringing in too many would not be a wise move.

Ultimately, although it is going to take place imminently, members of the WWE Universe should be cautious of certain problems which could come with the brand split, so as not to be disappointed. 

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Vince McMahon

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