West Ham United are in pole position to lure Hull City wonderkid Keane Lewis-Potter to the London Stadium when the transfer window reopens for business, according to journalist Pete O'Rourke.

Hammers boss David Moyes failed to draft in any fresh faces in January, but it appears he has already identified targets ahead of next season.

What's the latest news involving Lewis-Potter?

According to The Athletic, West Ham are set to open talks with Hull over Lewis-Potter at the end of the campaign.

The report suggests Brentford are also interested in the one-cap England under-21 international and had a bid rising to £8million turned down last summer, but the Championship outfit are holding out for a fee in the region of £18million.

West Ham boss Moyes has already had success when it comes to securing exciting talent from Hull as he struck a £22million deal for Jarrod Bowen more than two years ago.

That transfer has paid off handsomely, with the wide-man closing in on 50 goal contributions since heading to east London.

Previously dealing with the Tigers could give West Ham the upper-hand in negotiations for 21-year-old Lewis-Potter, who will enter the final 12 months of his contract in the summer.

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What has Pete O'Rourke said about Lewis-Potter?

O'Rourke believes West Ham are the frontrunners for Lewis-Potter's signature ahead of the summer transfer window.

However, the journalist is expecting the Hammers to face stiff competition as they attempt to get a deal for the winger over the line.

O'Rourke told GIVEMESPORT: "David Moyes, as we know, does like to sign British players and they have enjoyed success signing players from Championship clubs as well.

"That might encourage West Ham to continue this pursuit of Lewis-Potter and I think they probably, right now, are looking favourites to sign him.

"But I think there will be a lot of interest in Lewis-Potter this summer."

Why is Lewis-Potter of interest to West Ham?

Lewis-Potter enjoyed a breakthrough season when he notched 15 goals and a further six assists in 51 appearances last year.

That rich vein of form went a long way towards Hull sealing their return to the Championship by clinching the League One title.

Despite a step up in standard, Lewis-Potter has taken to the second tier of English football like a duck to water and found the back of the net 12 times, underlining that he remains a threat in the final third.

Former Hull boss Grant McCann described the youngster as 'excellent' and it could be argued that, having earned his stripes in the Championship and League One, Lewis-Potter is deserving of a crack at the Premier League.