WrestleMania 38 took place at the 3 and 4 of April and the two-day event in Dallas saw Stone Cold Steve Austin make his in-ring return to defeat Kevin Owens in the main vent of night one, before Roman Reigns ended the weekend with his winner take all victory over Brock Lesnar.
During a call detailing their first quarter ratings, WWE confirmed that WrestleMania 38 was the most viewed event in company history. It was also the second most viewed live event on Peacock, second only to Super Bowl LVI.
Comparing the figures to last year, WWE President Nick Khan also championed the growth of WWE, by confirming the viewing figures for WrestleMania weekend had doubled for 2021.
In 2021, we saw a 15% increase in viewership from 2020, which was the last WrestleMania to air in the US on WWE Network. This momentum continued into 2022, where this past month, we saw 61% increase from 2021. We also doubled WWE viewership in total on Peacock over the past WrestleMania weekend compared to the year prior. We did not hit a ceiling our first year on Peacock. During WrestleMania weekend, nearly one-third of all Peacock accounts viewed WWE content. WrestleMania 38 was the second most-watched live event in the history of Peacock behind only this year’s Super Bowl
This tells us we’re reaching new fans on the service and growing WWE’s audience with the growth of Peacock alongside the existing robust partnership and viewership with USA with Raw and Fox with SmackDown.”
The call also outlined more success for WWE, announcing record revenue for the first three months of the year. With the company earning $333.4 million in total – a 27% increase on the same period last year.
WrestleMania 39 will take place on April 1 and 2, 2023 and will emanate from the SoFi Stadium in Los Angeles, where WWE will look to improve on their year-on-year numbers once again.