The 20-year-old continues to be linked to several Premier League clubs, but Crook has suggested that the Hammers are in the driving seat to land him.
What is the latest news involving Broja?
According to the MailOnline, West Ham have made a £30m approach for Broja as David Moyes looks to bring a new centre-forward to the London Stadium.
However, West Ham still appear to be keen on signing Broja, who spent the last campaign out on loan at Southampton.
The east London club are yet to recruit an attacking player this transfer window, bringing in centre-back Nayef Aguerd, central midfielder Flynn Downes and goalkeeper Alphonse Areola so far.
What has Crook said about Broja and West Ham?
If Broja does depart Stamford Bridge this summer, Crook expects him to move to West Ham in a potential £30m deal.
Speaking to GIVEMESPORT, the talkSPORT reporter said: “I think if he goes anywhere, it will be West Ham for decent money. You’re talking sort of £30m. I think that will probably happen because I don’t think he’s ready for Chelsea’s first team at this moment in time.”
Are West Ham looking at any other strikers?
As well as Broja, Sassuolo’s Gianluca Scamacca also appears to be on West Ham’s shortlist of centre-forward targets.
The MailOnline recently reported that the Premier League club have made contact with the Serie A outfit about signing Scamacca this summer. Since then, it has been confirmed that an official €40m (£34m) offer has gone in.
Landing the 23-year-old will not be easy, however, with Paris Saint-Germain also thought to be keen on him.
Speaking about Scamacca last year, former Italy U21 coach Luigi Di Biagio told La Gazzetta dello Sport (via Forza Italian Football): “Given that in my opinion [Ciro] Immobile and [Andrea] Belotti are very good, I think Scamacca is very strong.
“And I’ve been thinking about it for a long time. I believed in him to the point of calling him into the under-21s very quickly. He can become a very high-level centre-forward.”
If West Ham do not sign Broja, it looks like Scamacca could be an alternative – and a very good one.