We've already heard from British basketball personalities John Amaechi and Luol Deng about why they play, and each individual story is different.
That is certainly the case for 'NBA Inside Stuff' presenter Kristen Ledlow, who is helping to raise the profile of women in the association with her sterling presenting and larger than life personality.
As part of the NBA's My NBA Story competition, that offers the chance for one lucky fan to win a once in a lifetime trip to the 2017 All-Star Game, Ledlow explained how the likes of Doris Burke and Nancy Lieberman have spurred her on to continue driving forward in the NBA world.
"As soon as I started playing, it became and still is my first love," Ledlow professed. "Now, the reason why I continue to play, I guess, is because it is a special time to be a woman in sport.
"For the very first time, a generation of girls gets a chance to look up at women like Doris Burke, like Becky Hammon, like Nancy Lieberman.
"For the very first time, a life after basketball seems possible, a career in the game of basketball seems possible, and so a chance to be a part of that is the reason why I play."
The NBA and GiveMeSport would love to hear the story of why you play basketball. What made you fall in love with the sport? Using the hashtags #MyNBAStory and #Contest on Facebook or Twitter, tell us your tale and be in a with a chance to travel to New Orleans for the biggest basketball weekend of 2017. Find out more here.